Products & Services  
CLICK HERE to download the MTD 2008 Information Brochure (PDF).
Please call us if you'd like an explanation of any of the information below: 800-320-7507.
Mailing Lists
Rates and Selections (not all selections are displayed)
MTD's minimum list rental charge is $250 (approx. 2,500-3,000 records).
| Music, Drama and Dance Teacher Names | $72/M (/M = One Thousand)
| | Schools Addressed with ATTN: line | $40/M
| | State or Zipcode | + $12/M
| | Enrollment Levels | + $12/M
| | School Type (public, private, Catholic) | No additional charge
| | Grade Level (Jr. High, Sr. High, Elementary, etc.) | No additional charge
| | District Expenditure Level | + $12/M
| | School Opening/Closing Date | + $12/M
| | Wealth (Median Income Index) | + $12/M
| | County Type and/or city area | + $12/M
| | Radius or Map Select | + $20/M (minimum $150)
| | Nth Selects | + $2/M
| | Phone Number and/or Fax Number* *(Warning: use cautiously as the FCC has restrictions on fax advertisements.) | + $12/M
| | Multi Program or Cross-list File Matching | + $15/M
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Output Formats
| Cheshire Labels | + $15/M (/M = One Thousand)
| | Pressure Sensitive Labels | + $15/M
| | 3.5" Diskette | + $5/each
| | CD-ROM / DVD-ROM | + $5/each
| | Electronic Output | + $10/E-mail/FTP site per file
| | Keycoding | + $3/M
| | Galley Listing | see below*
| | Telemarketing Cards | see below*
| *One-half of list price when ordering at the same time. Otherwise, list price plus $15/M.
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Snapshot of latest counts from the MTD Knowledge Base
Updated: June 14th, 2007
| Music & Performing Arts Teachers & Directors
| Senior High 9-12,6-12 and K-12
| Junior High 6-8
| Elementary K-6, K-8
| Unduplicated Total |
| Concert Band
| 18,004
| 11,532
| 13,575
| 43,111
|
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| Marching Band
| 11,506
| 2,912
| 297
| 14,715
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| Jazz Band
| 9,964
| 4,775
| 335
| 15,074
|
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| Choir
| 15,968
| 10,592
| 22,277
| 48,837
|
|
| String Orchestra
| 5,236
| 4,069
| 6,657
| 15,962
|
|
| Music Dept. Chair
| 10,558
| 4,651
| 206
| 15,415
|
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| Drama/Theatre
| 14,400
| 5,442
| 1,446
| 21,288
|
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| Classroom Guitar
| 1,978
| 546
| 117
| 2,641
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| Classroom Keyboard/Piano
| 2,090
| 759
| 570
| 3,419
|
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| Music Theory
| 1,926
| 562
| 718
| 3,206
|
|
| Classroom Dance
| 2,905
| 417
| 20
| 3,342
|
|
| General Music
| 1,725
| 1,205
| 47,619
| 50,549 |
This data is only a snapshot. It does not take into account teachers with dual roles, etc. and should NOT be used to estimate print quantities. Call us to get a custom counts report and estimate, or click here to fill out a “Counts” request.
Deliverability Guarantee
- MTD will pay $1.00 for each undeliverable mail piece provided they are submitted to us within 90 days from the invoice date.
- After 90 days we will refund $1.00 for each address that can be used to update our lists.
- We do not refund for U.S. Postal Service errors.
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Email Broadcast Service
When emails are used as a follow-up to a physical mailing or to feature products or services (such as a previously mailed catalogue) they greatly increase the
effectiveness of that mailing. They’re also great relationship builders with clients or prospects you’re already keeping in touch with through mailings.
We currently offer two options:
- MTD Email App. A "do-it-yourself" turn-key email application. Designed to keep your brand in front of your own clients and prospects (your House List).
Although this service is designed to give you complete control over your email broadcast design, setup, sending and reporting, MTD can help you with any aspect of the process for a modest additional fee.
Click here for a detailed description of MTD's Email App.
- MTD Email Complete. MTD does all the work for you in preparing and sending your broadcast: HTML design), CAN-SPAM compliance, list preparation, sending tests for approval, etc. MTD can use your House List or you may purchase a list to available emails of selected directors. (MTD does not release or furnish these email addresses.) We can also use both your House List and our list.
After the sending is complete, you are provided with a link to a live reporting page of your broadcast where you can find tracking information such as emails received, opens, bounces, clicks, subscriptions, etc.
Click here for a detailed description of MTD's Email Complete.
List Cleaning & Data Appending Services
Rates
Merge/Purges (applies to combined total of all merged lists) | $7/M (/M = One Thousand)
| NCOA (National Change of Address updating) | $3/M
| | Cleaning and Formatting Lists | $ 50/per list - Basic $150/per hour - Complexed
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Customer Database Profiling
Database profiling is provided as part of our Consulting Packages (see below). We match your customer database against the universe of Elementary to Senior High Schools and provide you reports on the demographics of the schools which buy from you. This is invaluable to you in helping you better fine-tune your marketing efforts and where you spend your marketing dollars.
On-site or Off-site Marketing Consulting
Take full advantage of our expertise in the School Performing Arts market. We will travel to your location to do complete profiling and consulting of your marketing strategy.
Off-site consulting can be performed through WebX technology as another option.
Managed Lists
Educational Theatre Association (EdTA) Members List
Educational Theatre Association Dramatics Publication Subscriber List
List Brokers: If you're interested in selling/marketing our list data, we provide a 20% commission on the base rate and the selects. Call for more information.
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